London - Central

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Senior Marketing Manager, Factual Content – S5053
A great opportunity to join a blue-chip, international entertainment company.

In this exciting marketing role, you will use your blend of B2C and B2B experience to develop strategic global campaigns for the sale and launch of new factual shows.
THE COMPANY: 

Our client is a highly-acclaimed global producer and distributor of multi-genre content.

 

THE ROLE: 

You will be responsible for creating and delivering integrated and innovative marketing strategies to launch, support and build the global factual slate. You will have the opportunity to be involved from early pitches and production through to TX, working with producers, the sales team and local broadcasters.

 

Key Responsibilities:

  • Development of innovative integrated 360 marketing plans, with consideration to Global markets and networks
  • Strategic direction and positioning for titles
  • Creation of pitch materials for the sales teams
  • Development of multi-channel marketing materials that are unique to the show Working with International sales teams and broadcasters to ensure on-going success of programming and consistency in marketing
  • Work closely with internal and external creative and events resource on the day to day creative and events delivery
  • Manage programming budgets for marketing activity.

 

THE PERSON: 

With significant experience of both B2B and B2C marketing in the entertainment industry (specifically in FACTUAL programming), you will have the ability to brief creativity that can work across every channel. Not afraid to challenge conventions and look more holistically at the opportunities, you will understand the demands of the B2B side of the content industry but be able to think in a more B2C way.

 

Being a passionate consumer of multi-genre factual content is key, as is having great cultural insights and awareness of Global trends.

 

A deep understanding and experience of social channels and launching digital campaigns is essential as your ability to write brilliantly and adapt style and tone accordingly.

 

 

If your skills & experience fit the above requirements and you would like to take the next step, please apply online attaching your CV in WORD format.

 

What to EXPECT: 

  • Searchlight only advertises active roles.
  • Your details will be sent directly to the Consultant who is handling this role.

 

If this role isn’t quite right, but you would like us to have your CV on file, please send it to  sroffice@searchlight.com.


Searchlight strives to promote equal opportunities for all. We welcome applications regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief.

 

To learn more about Searchlight, see:  www.searchlight.com.