Creative Director, Promo and Pictures

Bring creative leadership, and unifying oversight to our Promo and Pictures output, ensuring consistent excellence, bold ideas and a strong brand voice across all platforms and uses.

DEPARTMENT DESCRIPTION

4creative is the multi-awarded, highly respected, in-house creative agency of Channel 4 Television.

The department is responsible for developing and delivering all advertising campaigns, editorial imagery and channel branding for C4 in every media, playing a key role in projecting a coherent sense of the 4-brand.

4creative’s vision is to make risky, culturally potent, innovative work across the C4 portfolio.

JOB PURPOSE

To bring creative leadership, and unifying oversight to our Promo and Pictures output. Ensuring consistent excellence, bold ideas and a strong brand voice across all platforms and uses.

The Creative Director will also provide cultural leadership and direction across Channel 4’s Leeds and Manchester offices, ensuring that regional teams are creatively empowered, aligned and working to the highest standards.

ESSENTIAL EXPERIENCE & SKILLS

Minimum 5 years’ experience overseeing high-profile, high-quality creative output to tight deadlines.
Strong conceptual creative. Proven experience generating and producing strong campaign ideas.
Proven track record in directing and/or creating outstanding promos, photography, campaigns or high-impact visual work.
Complete understanding of the end-to-end promo and stills creation process, from concept through to delivery.
Strong idea generation, scripting and treatment-writing skills.
Strong knowledge of visual design, art direction, photography, motion graphics and digital formats.
Ability to communicate and present creative ideas clearly and persuasively.
Experience managing and developing creative teams, including cross-location
Skilled at building relationships and collaborating with multiple internal departments and senior stakeholders.
Deep understanding of Channel 4’s brand values, creative ambition and cultural mission.
A positive, proactive mindset and commitment to inclusivity and representing diverse voices.

Please CLICK HERE for a full Job Brief and to apply.