Hammersmith, London, W6

permanent

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Media Planning Assistant (Airtime Planner)

Are you passionate about TV?  Do you love our brands?  Then this may be a role for you.

 

We're seeking a strategic Airtime Planner who will be responsible for delivering the promotional and navigational plans for our channels.  

    


ABOUT THE ROLE

The key objective being the increase of viewership across all brands. The role sits within the On-Air Planning department and works closely with peers within Presentation, Commissioning, Continuity & Navigation & Strategic Planning.
 
We in the On Air department are passionate experts that bring our brands alive with a collaborative, creative and connected approach. We communicate innovatively with our partners and audiences across the globe and have a lot of fun while we’re doing it.
 

ABOUT US

We are in the business of telling stories. They may be stories about real people or made-up people, but our true talent is imagining, finding, cultivating and bringing to life the most entertaining parts of the human experience.

A+E NETWORKS UK run a family of global TV brands broadcasting in the UK and EMEA. Our channels include History, History2, Lifetime, Crime+Investigation and new free to air channel, BLAZE. We are an ambitious and creative team who strive to build strong brands for our territories, whilst working closely with the Head Office in New York.

Our work environment appeals to self motivated and flexible thinkers who are great collaborators and always strive to discover what is next creatively. We are customer focused and sustain and build a diverse range of programme brands from Vikings and Crimes that Shook Britain to Dance Moms and Britain’s Next Top Model.

A+E Networks UK foster an open and creative approach which is helping us to deliver ground breaking work.

A+E Networks UK is a progressive, friendly and fun place to work. We’re looking for professionals who are motivated and excited by challenge and driven to deliver results. We employ energetic, inspiring individuals who love to innovate and are passionate about the industry.


Key Responsibilities:

  • Create and co-ordinate effective promotional media plans in conjunction with business and marketing priorities.

  • Create continuity makelists; driving viewing and navigating viewers across our portfolio

  • Forecast airtime inventory on data channels to ensure all campaigns can be supported at an effective level.

  • Monitor channel and campaign delivery, and adjust levels accordingly.

  • Work with the Presentation team to ensure that campaigns are being delivered in line with what’s planned.

  • Carry out post-campaign analysis reports and evaluation to determine the success of campaigns, ensure we’re always learning from past campaigns.

  • Research all available data and audience profiles to maximise audience awareness.

  • Build creative and strategic media plans for priority campaigns, seeing them through from inception through to post campaign analysis.

  • Implement strategies set by the Media planning manager for relevant markets.

  • Analyse audience data effectively through an understanding of audience insight and behaviours.

  • Ensure maximum efficiency in make-list production requests and liaise with the Acquisitions & Commissioning team on cross territory campaigns

  • Work with colleagues in the International offices to deliver on the agreed channel objectives and be POC for queries.

  • Work closely with all teams within On Air to ensure the overarching strategies are being followed.

  • Alongside the rest of the On Air team monitor the output of the channels and promotional elements.

  • Assess and review research analysis provided by the Research team to influence long term planning decisions and direction.

  • Provide support to the Media Planning Manager across multi-territory projects and ad-hoc departmental projects.

  • Support the On-Air Planning team in the implementation of any new systems.


PERSON SPECIFICATION


Knowledge/Skills:

  • Strong computer skills: working knowledge of Excel, PowerPoint, and Word etc.
  • Good communication skills; to liaise with others and convey information clearly
  • Good time management and organisation skills
  • A good understanding of maths, and interest in working with data.
  • Knowledge of broadcasting standards
  • Knowledge of European broadcasting standards and operators
  • Specific knowledge of A+E Networks UK programming.
 
Experience:
  • Relevant previous experience within a broadcast environment.
  • Sound editorial judgement
  • Experience managing workload and working across multiple projects and deadlines
  • Experience of using Techedge or similar system
  • Previous Media Planning experience.

Personal Qualities:
  • Ability to adapt to change in fast paced environment
  • Highly organized
  • Calm and process-driven approach
  • Pro-active, self-motivated and personable
  • A team spirit, with a desire to get involved in all aspects
  • Interest in A+E Networks UK brand / lifestyle programming.
 

Company Values


THINK NEXT

  • Embrace and anticipate change

  • Invent for tomorrow

  • Challenge the status quo

  • Identify future trends and seize opportunities

  • Be ambitious, don’t be afraid to aim for bigger and better.


OWN IT

  • Commit to your idea and run with it

  • Embrace responsibility

  • Everyone has a voice at all levels in the organisation

  • Be brave, be daring - overcome obstacles

  • Acknowledge mistakes and learn from them.


FIGHT AS A FAMILY, WIN AS A TEAM

  • Be passionate about your ideas

  • Challenge, collaborate and unite

  • Celebrate everyone’s success

  • Build friendships – we work at our best when we’re in it together.


LOVE WHAT YOU DO

  • When you love what you do, your enthusiasm is infectious

  • Be proud of our brand and bring it to life

  • Channel your heart and passion into everything you do.


BE YOU

  • Let your personality shine

  • Be honest with yourself and with others

  • Champion differences in people

  • Keep developing your potential.


NEXT STEP
To Apply:
Please CLICK HERE to see this role on our own careers site and apply.