Could you turn a router cutter into a viral video?
Could you make job-site advice stop the scroll? Inspire the
next generation of tradespeople and makers with a single post?
Trend Tool Technology is looking for a creative,
commercially minded Social Activation Specialist to join our growing
Marketing team.
If you're passionate about social media, love creating
content and instinctively know what makes people stop scrolling, we'd love to
hear from you. We're looking for someone who combines creativity with
organisation and enjoys using data to continually improve performance.
If you've got an interest in woodworking, carpentry, tools
or the trade it's an advantage, but not essential.
As part of our Social First approach, you'll work closely
with the Content Creator Manager to plan, activate and amplify the Trend
brand across Instagram, TikTok, Facebook, YouTube and LinkedIn, creating
engaging content for customers, retailers, creators and the wider woodworking
community.
You'll play a key role in activating product launches,
campaigns and influencer partnerships, helping deliver content that drives
engagement, builds brand awareness and supports commercial objectives.
Based at our Watford HQ, you'll have opportunities to attend
trade shows, filming locations and industry events, creating content wherever
the story takes you.
WHAT YOU'LL BE DOING
- Create,
schedule and publish content across Instagram, TikTok, Facebook, YouTube
and LinkedIn
- Film
and edit engaging social-first content for our products, customers and
creators
- Write
compelling copy for product launches, campaigns and educational content
- Activate
social campaigns across multiple platforms, ensuring content reaches the
right audience at the right time
- Capture
behind-the-scenes content at trade shows, workshops and product
demonstrations
- Monitor
our social channels and engage with our community
- Spot
trends and turn them into relevant, scroll-stopping content
- Manage
day-to-day relationships with influencers, creators and brand ambassadors
- Coordinate
influencer campaigns from planning through to delivery, ensuring content
is delivered on time and aligned with campaign objectives
- Monitor
influencer budgets and campaign spend, ensuring activity delivers value
and remains within budget
- Track,
analyse and report on influencer performance using engagement, reach,
traffic and conversion data to optimise future campaigns
- Assist
with paid social campaigns and lead generation activity
- Monitor
social performance and provide regular reporting with actionable insights
- Work
closely with colleagues across the business to ensure social activity
supports wider marketing and commercial objectives.
WHAT WE'RE LOOKING FOR
- A
genuine passion for social media, digital marketing and content creation
- A
strong understanding of Instagram, TikTok, Facebook, YouTube and LinkedIn.
- Experience
creating engaging content across multiple platforms
- Strong
copywriting and communication skills
- A
creative mindset with an eye for storytelling
- Confidence
filming and editing content using a smartphone and software such as
CapCut, Premiere Pro or similar
- Experience
working with influencers or creators, including campaign coordination or
relationship management, would be advantageous
- Comfortable
interpreting social and influencer performance data to identify
opportunities and improve future campaigns
- Organised,
proactive and confident managing multiple projects simultaneously
- Comfortable
working as part of a collaborative marketing team.
Experience creating content for your own channels,
university projects, freelance work or previous employers is all valuable - we're
interested in seeing what you can do.
WHAT WE OFFER
- Competitive
salary
- Hybrid
working (2 days per week at our Watford HQ)
- 25
days holiday plus bank holidays
- Ongoing
training and development
- Opportunities
to attend trade shows, workshops and industry events
- A
supportive team where you'll have the opportunity to develop your skills
and grow your career.