Job Title: Campaigns Communications Manager Location: London / Hybrid
Salary: £40,000 - £45,000 per annum, depending on experience.
About OKRE: Entertainment powered. Impact led. We know entertainment has the power to spark curiosity and open up conversations about the world around us. At OKRE, we believe this potential is best harnessed when research and lived experience are part of the creative process, helping create entertainment that is more authentic and impactful. Campaign and programme communications: Lead the development of integrated communications campaigns for OKRE’s programmes and projects, translating insight and strategic priorities into creative ideas and compelling narratives, and using owned, earned and partner channels to engage audiences, build influence and inspire participation
Work with colleagues to embed communications into projects from the outset, contributing ideas, challenging thinking and identifying opportunities to strengthen impact with sound understanding of what each stakeholder and programme is trying to achieve
Build relationships with OKRE’s partners & stakeholders across the screen, games and creator economies and research/charity sectors, creating opportunities for collaboration, amplification and influence
Audience, CRM and community engagement: Build stronger user journeys between OKRE’s campaigns, content, events, networks and channels, helping us to grow, retain and engage with our audiences
Develop and test new approaches to email, CRM and digital engagement, using data and learning to improve measurable reach, relevance and engagement
Storytelling and content: Media, reputation and organisational communications: Lead OKRE’s media strategy, building journalist relationships and proactively securing opportunities for its ideas, expertise and thought leadership across relevant media, while responding to emerging opportunities
Oversee communications around key organisational moments, including announcements, partnerships, reports, events and thought leadership, ensuring these contribute to OKRE’s wider strategic objectives
Advise and support the Director, senior leadership, Board and other spokespeople on media engagement, crisis communications and high-profile opportunities, developing clear, consistent and values-led messaging to protect and strengthen OKRE’s reputation
We’re looking for a strategic, creative and ambitious communications professional who understands the entertainment and creative industries and knows how to turn ideas, insight and opportunities into communications that build influence and create change. You’ll be a confident campaign thinker and storyteller, able to develop a strong communications proposition, spot opportunities, build relationships and bring people with you. You’ll combine strategic thinking with creativity and sound judgement and be comfortable taking ownership while working collaboratively with colleagues, partners and networks. You’ll be curious about how audiences, media and communities are changing, and excited by the opportunity to experiment with new formats, channels and ways of engaging people. 6+ years’ experience in communications, campaigns, PR, content or a related field, including experience owning strategic communications work from creative development through to delivery and evaluation
Strong understanding of the fast-evolving entertainment and creative industries, including film, television and streaming, video games, audio and the creator economy, with an ability to spot emerging trends, audiences and opportunities
Proven ability to develop creative communications and campaign ideas that engage audiences, build influence and contribute to wider systems change, with an understanding of how communications can shape culture, policy and practice
Demonstrable digital and social expertise, with experience growing and engaging audiences across social, email, CRM, web and other owned channels, and using audience insight and performance data to improve approaches
Strong storytelling and writing skills, with the ability to turn research, evidence, ideas and impact into clear, compelling and accessible narratives for different audiences and formats
Proven ability to build relationships and influence others, particularly with journalists, creators, partners and networks, and to turn those relationships into opportunities for collaboration, amplification and profile
Experience communicating research, evidence, science, policy or other complex subjects in ways that engage non-specialist audiences.
Established relationships across entertainment, media and the creator economy, including journalists, editors, producers, creators or relevant trade media
To apply, please visit the OKRE website where you will find the form to submit the following: - Your CV (No more than 2 pages)
- Your response to this prompt:
- In no more than 500 words, we’d love to hear your pitch on what draws you to OKRE, what you’re good at and what you’d be excited to achieve in this role.
A note on using AI - we’re interested in finding out about you – what you bring, what you care about and what excites you. We find this comes through best in your own voice. We are committed to improving our ways of working and finding ways to enable a more inclusive and accessible environment.
If you would like us to make adjustments during the application process, please contact us by emailing officemanager@okre.org with the subject line ‘Application Process’.
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